Succeeding As A Fitness Entrepreneur In Singapore

October 20, 2012

Fitness has become a mainstay in the lives of many here in Singapore.Image of a Private Fitness Entrepreneur

In so much that many young men and women in the country are now actively considering fitness careers in the Singapore Fitness Industry, hungrily eyeing positions in commercial fitness facilities, or even trying their hands at becoming fitness entrepreneurs and business owners themselves.

At Singapore Fitness Professionals Network, we are constantly inundated with emails from aspiring fitness professionals – both from within and without Singapore – requesting for more information on how they can be part of the booming fitness industry here in the country.

And most of these requests, interestingly, are centred around on how one  can set-up and run his/her own private fitness facility, practice or consultancy firm here in the country.

As such, and in view of the above, we would like to offer the following list of attributes that all aspiring fitness entrepreneurs can refer to, to assess their very own suitability in becoming a successful private fitness entrepreneur.

Traits Required To Succeed As A Fitness Entrepreneur:

1. Passion

Passion is the most important trait of the successful fitness entrepreneur. Without it, you can NEVER succeed. In order to see the fruits of your labour, you really need to be passionate about your fitness niche, and truly love what you do. You must also be willing to make the necessary sacrifices, sweat and tears in order to make your dreams a reality.

2. Self-Belief

Successful fitness entrepreneurs truly believe in their abilities, talents and calling. They have an unwavering sense of self-belief that they CAN and WILL succeed in their fitness pursuits – come what may – and spare no effort in making this belief a reality.

3. Vision

Succesful fitness entrepreneurs not only know what they want, but more importantly, how to get there. They also have the ability to: view things and happenings around them with an analytical and open mind, interpret and predict future trends, patterns and behaviours, and focus on building their businesses around what works and what people want.

4. Strong Communication Skills

Fitness entrepreneurs have strong communication and people skills as they need to convince others to do business with them. Most successful fitness entrepreneurs know how to motivate themselves, their business partners, their co-workers and their clients to all work towards helping them to grow their fitness businesses and to achieve their goals.

5. Sound Business Acumen

All successful fitness entrepreneurs have sharp business minds and strong inclinations in business operations – including strategic planningbusiness networking, sales and marketing, public relations, cash flow management, human resource management etc. With their strong business grounding, they are able to build and launch their fitness businesses on solid foundations.

The above represents – what we think – are some of the most important attributes needed for an entrepreneur-minded fitness professional to succeed here in Singapore.

Obviously, not everyone is cut out to be an entrepreneur or business owner. In fact, many may be better off simply working for others in public and commercial fitness establishments.

Only some – the cream of the crop – will eventually succeed as private fitness professionals and entrepreneurs.

For those readers who feel strongly that you possess most, if not all, of the above qualities, and have truly what it takes to be a successful fitness entrepreneur, we strongly encourage you to press on and make your dreams a reality!

Be assured that we – at Singapore Fitness Professionals Network – will be behind you all the way!

Singapore General Election: Issues Concerning The Fitness Professional Community

May 10, 2011

Image of Singapore General Election 2011As the dust settled over the recently concluded General Election in Singapore, where for the first time, we see an unprecedented victory for the Workers’ Party in Aljunied, and a highest-ever number of opposition seats occupied in Parliament since Independence, what remains to be seen is how all the victorious parties are now going to live up to the various promises and manifestos that they have announced during the campaigning period. 

Issues such as housing cost, influx of foreigners, congestion on public transportation, rising cost of living, among others, have all but dominated the headlines in recent weeks.

And most, if not all of the winning parties have already started assuring voters that they would be tackling these issues head-on in the coming days ahead.

In a way, within the Singapore Fitness Professional Community, there is also a general sense of hope that the political changes could also fuel policy changes that would address the various concerns of fitness professionals in Singapore.

Ask any personal fitness trainer, group exercise instructor or wellness coach in Singapore, and the following issues often come up TOPS in their concerns:

1) the emergence of “cheap” or “budget” trainers in Singapore who have no qualms under-cutting the market with ridiculously low rates, and thus seriously affecting the earnings and image of serious fitness professionals.

2) the influx of foreign trainers and non-local coaches into Singapore, thus increasing competition for clients and invariably shrinking the “size of the pie” for everyone concerned.

3) an increasing pool of poorly qualified, semi-trained or even non-trained individuals who are trying to ride the current fitness boom in Singapore, moonlighting themselves as “trainers” or “instructors” in the Singapore Fitness Sector, causing unwanted competition and bringing the industry into disrepute with their unprofessionalism and poor work ethics.

4) the prevalence of high and unfair commission charges imposed by commercial fitness facilities on trainers’ earnings, and the emergence of so-called “fitness agencies” in Singapore who do their utmost to milk maximum profits out from Fitness Pros’ pockets by charging exorbitant commission rates for the referral of prospects/contacts to trainers.

All the above issues are very real to the Singapore Fitness Professional who is working close to the ground.

Realistically, we do not expect the powers-to-be to zoom in specifically on our sector’s concerns. However, there is still a general hope that some government policies or regulations could be drawn up to address these issues – directly or indirectly.

At the moment, it would be good to keep our fingers crossed and hope that any breakthrough within the Singapore political landscape would finally address the concerns of the – small, but vitally important – professional fitness community here.